Business owners rely a lot on retention strategies that will allow their business to grow. Here are some user-submitted growth and retention strategies that business owners can apply to grow further.
1. Product embracement
To figure out how you can remedy product flaws you can have your target market try it for free. It is important to know what the ideas of customers are regarding your product. Aside from talking with them, you can also observe them in how they use the product. See where they find the product most useful or where they have trouble understanding its application.
Compare your product’s price to your competitors. Study your price positioning and analyze how it has affected your product’s performance. The problem starts when your competitor has priced the same quality product lower and has offered it to the same market. Can you retain your quality while dropping prices to match competition?
It is important that you set the right messages about the product you are offering. If you claim that your product will give them better results but is priced higher, then you will have to justify why your prices are higher than those of your competitor.
4. Customer Service
Simply ask questions about customer satisfaction or dissatisfaction toward your product. One of the best questions that you can ask your customer is “what are the chances that you recommend our product to your friends and family?” This gives you free insight into how to better please customers and sell more.